Recently I talked about Big vs. Small Niche Websites and the benefits of focusing on segments of a market..
In this video Matt Cutts touches on a few benefits and how, for someone starting out, building a small niche website to begin with can be a great strategy and then expanding over time as one becomes an expert in that niche.
To read my related article here:
Niche Marketer's Advantage: Big vs Small.. Niched vs Broad
Hope you found the video helpful!
-Matt Levenhagen
Niche Marketing - Niche Websites