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It's important to understand if you're getting started with niche marketing what really influences the results you get with search traffic. If you're getting started building websites and driving traffic you need to understand the fact that it's not always the methods and strategies you're using to generate the traffic, but the niches you are choosing and the websites you are building (how you optimize them) that determines how well you do.

I have built out many, many sites over the years in MANY niches and what I have discovered is I can use the same exact method to build links across a variety of different niches and get entirely different results.

Sometimes a niche takes longer for it to grab hold and start showing decent traffic. This is often not because of the link building or overall SEO methods you are using, but in the niche itself. It's the result of how you picked a niche, the personality of that niche, how the search engines treat that niche and the keywords you have chosen to focus on.

There are certain niches I've found that are just more difficult to get a site going in; or Google bops them around the rankings for a while - rankings are there one moment and gone the next.. and back again.

Micro Niche Finder

I can put up certain websites targeting certain groups of keywords and within a week I'm getting decent, targeted traffic (on the primary keywords I had chosen to focus on) and it's pretty stable there on out. But then another niche (often more competitive niches) I could have used identical or similar methods to choose the niche... but it's far more difficult to rank for right away... to get that initial traffic...

I feel that there is a damper that Google and maybe the other search engines put on certain niches making it more difficult for you to get started. You almost have to prove yourself long-term in order to get any kind of legs; you have to establish yourself and become perceived as an authority that isn't going anywhere and is going to add value. Maybe that makes sense and is a way search engines combat niches that are more prone to attracting spammers.

There's a lot of debate online whether you should build links fast... how many you should build in what time frame.. what types of links are best.. But sometimes it's not the 'how you're doing it' so much as what you are trying to do it for. From my experience it would seem the initial keywords and the market that you've decided to tackle has more influence on why you aren't seeing results.

So take great care in how you pick niches... and for search marketers also put more effort into choosing keywords and taking them through SEO analysis to make sure you can establish how easy or hard it will be to rank for the keywords you want to focus on.

There may be niches that you want to break into that are more difficult; they may not respond to the usual link building or basic seo strategy. You may have to be more aggressive or use more links sources and methods to establish your site and start seeing regular traffic.

The point I'm trying to make here is to not blame your results on the wrong things as a search marketer. Otherwise, you may throw out perfectly good strategies based on the wrong conclusions.

-Matt Levenhagen


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Search Engine Optimization - Link Building