Great!... Video about landing page design. Not often do you find fresh, freebie information like this that is so dead on. I've studied heat mapping and have been building landing pages for years and this stuff is solid gold.
After 40 minutes.. he sort of goes into a few minute pre-selling of their services and periodic plugs for his book etc, which is typical with a webinar, but keep listening even after the 40 minutes because the Q & A is golden. They touch on a variety of topics including:
- How to Balance SEO (making the search engines' bots happy) and Selling (copy)
- Studying analytics to determine width of pages
- How to overcome Experts' Biases
- Long vs short sales letters..
- The Mythical 3 Clicks..
- and more!
If you want to increase your conversions by double digit percentages, this is going to help get you there and give you a wide swath of information and actionable stuff to employ.
Push Play and Watch here:
Find Tim's Book Here: Landing Page Optimization
Hope you enjoyed the video. Landing Pages are an important part of my business (Campaign Blasting, PPC, Affiliate Marketing, Selling my Own Products, Services and Memberships). So whenever I can listen to something like this to reinforce what I already know or that gives me even one or two tips, it's worth while. One tip when applied can sometimes mean 100s or 1000s of extra dollars over time in your pocket.
Keep learning, keep getting better.. Crush your competition with your awesome Landing Pages! :D
-Matt Levenhagen
Conversions and ROI - Landing Pages
